Veterinary Service

Pet Care Chronicles: Stories, Tips, and Inspiration for Pet Lovers

by | Dec 12, 2023 | 0 comments

Do you love a pup with chronic stress who gets worked up often or a chill guy who only stresses when it’s truly warranted?

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Chances are, you do, too. It’s not healthy for our pups to sit under stress constantly. Acute stress, stress felt in the moment of something genuinely stressful, is good. It keeps us safe. Chronic stress, stress felt constantly, is no good.

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Pet Brand Color

Nic here, Color Psychology Consultant, Founder of Working with Dog, author of the ‘Million Dollar Dog Brand’ and expert in Marketing and the Psychology of what makes us buy.

Benefits

Remove the stressor or remove your dog. If something (bicycles, crowded sidewalks, hot air balloons) causes your dog acute stress, either remove the thing or remove your dog.

Provide comfort. Recently someone told me she doesn’t want to “coddle” her dog when she’s hiding from fear. Imagine saying something like that about a baby or child.

Implement interventions. A stressed-out dog might walk back and forth. Imagine the old sitcom portrayal of the expectant dad pacing the waiting room. It’s the same thing; your dog is trying to blow off steam and expend that nervous energy.

Conclusion

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